Kelly Maly - REALTOR®

kelly@kellymaly.com

(608) 243-8234

(608) 231-5140 FAX

Welcome About Kelly Madison, Wisconsin Resources

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Selling your property with Kelly and the Kruse Company, REALTORS will afford you market exposure and listing services, coupled with Kelly's unmatched commitment to personal, individualized service to the sale. Kelly will tailor her approach to your needs and work directly with you to create a customized marketing strategy to fit your property. Kelly's daily exposure to the Madison housing market and active buyers can assure you a quick and smooth sale.

Kelly's Current Listings

Photos Location Details Finished Area Listing Price Information

[Slideshow]
7802 Courtyard Drive at Coventry Village
Madison, WI
2 Bed
2 Bath
1,612 sf $205,000
Available
Listing Info [PDF: 586 KB]
Site Plan [PDF: 749 KB]

[Slideshow]
813 Harrington Drive
Madison, WI
2 Bed
3 Bath
1,902 sf $164,900
Available
Listing Info [PDF: 110 KB]
Condition Report [PDF: 897 KB]

[Slideshow]
2909 Salem Drive
Madison
3 Bed
1 1/2 Baths
1,565 sf $159,900
Available
Listing Info [PDF: 119 KB]
Condition Report [PDF: 377 KB]
Slideshow
[Slideshow]
5644 Silver Oak
Fitchburg, WI
4 Bed
2 1/2 Bath
2,606 sf $375,000
Available
Listing Info [PDF: 711 KB]
Condition Report [PDF: 8380 KB] Mechanical Report [PDF: 8108 KB]

Selling a Property

So, you have decided to sell your house, what next? Once you enlist the help of Kelly, the hard part is already done. Kelly will walk you through preparing your property for sale and setting an appropriate market price. Then she will go to work listing and marketing your property. As interest is generated she will help protect your interests and make sure you get the most value for your effort. Her expertise will be at your side to coordinate closing dates to ease moving and your next transaction.

Kelly Says....

You can't read a newspaper or listen to the news without hearing about the slumping housing market. The negative press can be overwhelming, and yet there are still houses selling throughout the area. The key to being one of them is getting your house in the very best shape possible. The new buzz word is "staging." This is what you see happening on the cable shows where the professionals come in and make the house more appealing with minor changes and touchups, not the big overhauls. (Those are different shows.) It requires some work, but it's critical in this competitive market.

There was a time when you could throw a sign in the yard or just whisper to a neighbor that you were thinking of selling and you had three people knocking on your door. Today, you may be lucky to have three buyers in three months. You have to make the most of each opportunity. The little things mean a lot. Not only must you make things neat and tidy, fix the drippy faucet and have the furnace serviced, but you may have to repaint, recarpet and update some fixtures. With all the media attention, buyers more than ever before are aware of the trends and don't want to have to do a lot of work to move in. They know that they can walk down the block to another house that has what they need and want if yours doesn't.

Let's work together to make your house stand out in a crowd. Contact me and we will discuss staging as it relates to your property and the success you have in getting your home sold.

Preparing your Property for Sale

One of the most difficult decisions is deciding which items should get your attention (and dollars) prior to letting buyers view your property. Each potential buyer will see your house and its flaws differently. As a buyer's agent, Kelly has years of experience dealing with buyers and how they react. Kelly will walk through your property with you and help you find the items that will make your house more appealing to buyers in your target market. She will call on a history of completed transactions to help place a value on each repair project so you can decide if the return is equal to your investment. Best of all, Kelly will be that set of eyes that can point out the 'quirks' of your house that, over the years, you have forgotten could be improved.

Setting the Price

In addition to direct exposure to banks of comparable properties, Kelly works directly with sellers on a daily basis. Her intimate exposure to the markets in south central Wisconsin will guide you through one of the most critical decisions toward a quick and profitable sale.

Smooth Closing

Once you have made your decisions and preparations, put Kelly to work. Kelly will create a listing and market your property using proven methods. As potential buyers appear, Kelly will answer questions, encourage interest, and arrange showings, coordinating around your needs and schedules. Kelly will work directly with you to analyze offers, contingencies, and conditions that sculpt the sale. Kelly will navigate the network of parties involved in your transaction to help find the best closing dates to best satisfy your needs and ease your transition. Her personal attention to YOUR needs will ensure that you get the most value for your effort with the least amount of aggravation.

Kruse Company, REALTORS Marketing Services for Sellers

As a licensed REALTOR®, Kelly has access to all of the resources of the Multiple Listing Service (MLS). Contracting with the Kruse Company, REALTORS will earn you listing of your property in the MLS, the industry standard resource for connecting buyers with sellers. MLS listings are also be posted in searchable internet databases, accessible to the general public, like wisconsinhomes.com

Once you are listed in the computer, Kelly will employ a tested collection of marketing strategies to provide the most exposure to the buyers most likely interested in your property. Each strategy is different as each property is unique, but expect only the finest most effective methods to sell your house.

© 2011 The Kruse Company, REALTORS / Kelly Maly